Privacy Policy

Information We Collect

We may collect information you provide directly to us, including:

• name
• email address
• phone number
• account login information
• membership and subscription information
• guide or contributor information
• fishing report submissions
• Personal Fishing Journal information, including waterbody, date, species, catches, depths, structure or cover, techniques, baits, colors, conditions, notes, photos, and other trip observations
• Personalized Fishing Plan requests, preferences, and other trip planning information
• photos, audio, notes, or other report materials submitted through our services
• customer support messages
• communication preferences
• payment and billing-related information handled by our payment processors

We may also collect technical and usage information, including:

• IP address
• browser type
• device information
• pages visited
• dates and times of use
• referring website
• cookies and similar technologies
• general location inferred from device or IP information

How We Use Information

We use information to:

• provide and operate our websites and services
• manage user accounts and memberships
• process subscriptions and payments
• publish, review, organize, and manage fishing reports and related content
• communicate with members, guides, contributors, and customers
• send operational emails and text messages
• send guide report reminders and missing-detail follow-ups
• send lake, fishing, account, membership, or content update alerts to users who opt in
• improve our website, services, content, and user experience
• personalize Personalized Fishing Plans using relevant information from a member's own Fishing Journal and stated preferences
• analyze Journal information and build or improve fishing intelligence, recommendations, and lake-wide, species-wide, seasonal, or community patterns
• create and use de-identified or aggregated information for analytics, product improvement, and fishing intelligence
• provide customer support
• prevent fraud, abuse, unauthorized access, or misuse of our services
• comply with legal obligations

Personal Fishing Journal and Fishing Intelligence

Personal Fishing Journal entries are private to the member by default and are not automatically posted publicly. A member's own Journal history may be used to personalize that member's Personalized Fishing Plans, including by considering relevant prior techniques, depths, baits, presentations, experience, preferences, and fishing patterns. Not every plan will necessarily use Journal information.

We may also use de-identified or aggregated Journal information internally for analytics, seasonal analysis, lake-wide or species-wide trends, recommendations, product improvement, Personalized Fishing Plans, and community fishing intelligence. Our systems are designed to use de-identified and/or aggregated information when one member's Journal contributes to intelligence used for other members, rather than exposing that member's private Journal entry, identity, private notes, exact private fishing locations, or private Journal photos.

A Journal entry does not become a public fishing report merely because it is saved or used internally. Choosing “Submit this trip for review as a Member Report” is a separate, intentional action. Submitted information may be reviewed, edited or formatted, approved, rejected, and, if approved, published publicly or as member-access content under our normal content rules.

SMS/Text Messaging

If you are a guide or contributor and voluntarily opt in to SMS reminders, Missouri Fishing Intel may use your mobile phone number to send operational text messages related to guide report submissions, reminder notices, account-related guide communications, and related report-submission notifications. Message frequency varies. Message and data rates may apply. You may opt out at any time by replying STOP, or reply HELP for help.

SMS consent is optional and is not required to create or use a guide account. SMS consent is collected separately from account creation and separately from acceptance of our Terms or Privacy Policy.

We do not sell, rent, share, or disclose mobile phone numbers or SMS consent data to third parties or affiliates for marketing or promotional purposes.

Service Providers

We may use third-party service providers to help operate our services, including:

• website hosting providers
• database and storage providers
• payment processors
• email service providers
• SMS/text messaging providers
• analytics providers
• customer support tools
• security and fraud-prevention tools

These providers may access information only as needed to perform services for us and are not authorized to use personal information for their own unrelated purposes.

Payments

Payments are processed by third-party payment processors. We do not store full credit card numbers on our servers.

Cookies and Analytics

We may use cookies and similar technologies to operate the website, remember preferences, analyze usage, and improve our services. Users may control cookies through their browser settings, but some features may not work properly if cookies are disabled.

Data Security

We use reasonable administrative, technical, and physical safeguards to protect information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Data Retention

We retain information for as long as reasonably necessary to provide services, manage accounts, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements.

Removing or deleting an entry from the member-facing Personal Fishing Journal does not necessarily physically erase all underlying information from our systems. We may retain submitted Journal information internally for fishing intelligence, historical analysis, aggregated or de-identified analytics, service improvement, fraud and security prevention, business records, and legal or compliance obligations. Derived, aggregated, and de-identified intelligence may continue to be retained and used. All retention is subject to applicable law and any legally required privacy or deletion rights.

User Choices

Users may request to update, correct, or delete certain personal information by contacting us. Some information may be retained where necessary for legal, security, accounting, or business record purposes.

Users may opt out of SMS messages by replying STOP. Users may also contact us at trumanlakefishingintel@gmail.com for help with communication preferences.

Children’s Privacy

Our services are not intended for children under 18. We do not knowingly collect personal information from children under 18.

Links to Other Websites

Our websites may contain links to third-party websites. We are not responsible for the privacy practices, content, or policies of those third-party sites.

Changes to This Policy

We may update this Privacy Policy from time to time. Updated versions will be posted on this page with a revised “Last updated” date.

Contact Us

Questions about this Privacy Policy may be sent to:

Truman Lake Fishing Intel LLC

Email: trumanlakefishingintel@gmail.com